Us Dairy Export Counsel | RFP + win

New Business: This RFP response and win lead to a Program win with a series of project work streams associated with reimagining both the US Dairy campaign(s) and corporate sites totaling over $1M in fee for the agency. I supported the RFP from a PM and Operations lead, then the Discovery, Content Strategy, UX and Design of these new sites, before the client placed the program on-hold due to a loss of funding. Below was the spec creative we ideated and designed, that went into winning the RFP response.