Uncommon Perspectives
For this client, a stunning campaign film, photography and website were produced, taking common travel terms like "High Season" and spinning the meaning on its head. We shot from unique and uncommon perspectives to bring this campaign idea to life.
Site Experience
The website was designed to house the stunning imagery and videography captured during a 3 week international shoot spanning Europe, Africa and South American. I partnered closely with VSCO to source, hire and mobilize local photographers to shoot and capture content at 5 additional international locations, allowing the site to showcase fuller range of LHW hotel properties and offerings.
Agency: AKQA
Role: Agency Producer
Production Team: Spoon
Live Site: LHW.com/uncommon
For this awareness campaign, I helped produce a demonstration and live-action lifestyle piece, showcasing the apps new features and functionally.
Additionally, a landing page experience was designed and developed to house the video content for our cardmembers. Allowing them to also learn more about the product and its new features.
Agency: AKQA
Role: Agency Producer
Production Team: Pirate Shark Dinosaur
Live Site: AmericanExpress.com/mobile
On this unique project, the brief was to create a branded, educational Youtube channel for potential home-buyers to learn about this complex process. The intention was for new home-buyers to consider CHASE when needing to secure their mortgages.
A series of animated and live-action videos were produced to guide users through the process, step by step.
Agency: AKQA
Role: Agency Producer
Production Team: Phoenix
Live Site: www.youtube.com/mynewhome
PIMCO tasked the agency to produce an informative, educational video piece that outlined the Secular forum and the investment process behind their portfolios.
The result was a mix of live-action and animated data visualizations to help the intended audience grasp the complex process.
Agency: AKQA
Role: Agency Producer
Production Team: Tandem Pictures
Live Video: PIMCO.com/secular
Go90 is an entertainment app, allowing users to stream live content directly to their mobile devices. For this product launch, I worked directly with the Go90 agency team to promote and advertise the app in Verizon retail locations.
Digital signage videos and a demo app were created to build awareness in-store.
Agency: AKQA
Role: Agency Producer
Production Team: Ataboy
In 2014 World Cup, US National Team drew the most competitive group in the tournament aka the Group of Death.
We launched a good luck campaign to help Team USA survive. I worked with a South African illustration house to create animated GIFs and illustrations to help bring the creative campaign to market via social channels.
Agency: AKQA
Role: Agency Producer
Production Team: Radio
Game 3: USA vs. Germany
Written in the Stars is a mobile browser experience designed to reconnect loved ones who could not be together during the holidays (internal agency project). Reaching out was as simple as sending a text message which came to life in the stars once the device was pointed to the sky.
I worked directly with our Executive Producer to secure Massive Attack to compose a custom score for this digital experience. I also helped with the demo video production work, producing a sort film detailing the experience . The end result was nothing short of spectacular
Agency: AKQA
Role: Agency Producer
Music: Massive Attack
Live Site: Stars.AKQA.com
